Track 1: Advertising, Promotion and Marketing Communication
Stefano Puntoni, Rotterdam School of Management
Micael Dahlen, Stockholm School of Economics

Track 2: Business-to-Business Marketing and Networks
Andreas Eggert, University of Paderborn
Wolfgang Ulaga, HEC Paris

Track 3: Consumer Behavior
Luk Warlop, K. U. Leuven
John Pracejus, University of Alberta
Stefania Borghini, Bocconi University

Track 4: Innovation and New Product Development
Ulrike de Brentani, Concordia University
Luigi de Luca, Cardiff University

Track 5: International and Cross-Cultural Marketing
John Cadogan, Loughborough University
George Balabanis, City University

Track 6: Marketing in Emerging and Transition Economics
Paurav Shukla, University of Brighton
Kim-Shyan Fam, University of Wellington

Track 7: Marketing of Public and Non-Profit Organisations
Patrick De Pelsmacker, University of Antwerp
Marylyn Carrigan, Open University

Track 8: Marketing Research and Research Methodology
Gilles Laurent, HEC School of Management
Bruce Hardie, London Business School

Track 9: Marketing Strategy and Leadership
Christian Homburg, University of Mannheim
Harley Krohmer, University of Berne

Track 10: Marketing Theory
Rod Brodie, University of Auckland
Robin Wensley, University of Warwick

Track 11: Modeling and Forecasting
Lutz Hildebrandt, Humbold University Berlin
George Baltas, Athens University of Economics and Business

Track 12: New Technologies and E-Marketing
Shintaro Okazaki, Universidad Autonoma de Madrid
Charles R. Taylor, Villanova School of Business

Track 13: Pricing and Financial Issues in Marketing
Martin Fassnacht, WHU Otto Beisheim School of Management
Pierre Desmet, ESSEC Business School

Track 14: Product and Brand Management
Stephanie Slater, Cardiff University
Susan Hart, Strathclythe University

Track 15: Relationship Marketing
Manfred Krafft, University of Münster
René Darmon, ESSEC Business School

Track 16: Retailing, Channel Management and Logistics
Daniel Bello, Georgia State University
Marc Filser, University of Burgundy

Track 17: Sales Management and Personal Selling
Catherine Pardo, EM Lyon
Paolo Guenzi, Bocconi University

Track 18: Service Marketing
Hans Kasper, Maastricht University
Veronica Liljander, Hanken School of Economics

Track 19: Social Responsibility, Ethics and Consumer Protection
Minoo Fahrangmehr, University of Minho
Stephen P. Hogan, Brighton Business School

Track 20: Tourism Marketing
Enrique Bigné, University of Valencia
Paulo Rita, ISCTE Lisbon

Track 21: Special Interest Groups Track
Gabriele Troilo, Bocconi University
Suzanne C. Beckmann, Copenhagen Business School